Sierra Steel Harley-Davidson®
+1 530-893-1918
tests ride
riding
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NEW BIKE FAMILIES

Street Glide® Street Glide®
Road Glide® Road Glide®
Street Glide Limited Street Glide Limited
Road Glide Limited Road Glide Limited
CVO Street Glide ST CVO Street Glide ST
CVO Road Glide ST CVO Road Glide ST
CVO Street Glide CVO Street Glide
CVO Street Glide Limited CVO Street Glide Limited

Sierra Steel Harley-Davidson®
located in Chico, California

Sierra Steel Harley-Davidson® is your Northern California family-owned motorcycle dealership. We are committed to fulfilling your riding dreams and offer Riding Academy classes in Chico. We carry a large inventory of new and used bikes, from Sportsters to Touring and everything in between; satisfying your craving for the open road. We fuel your passion for freedom and individuality by offering the best quality parts and apparel selection. Our service department has over 30 years of experience, factory-certified trained technicians with the latest equipment Harley offers, and will turn your dreams into reality.
Even though the Harley-Davidson Bar and Shield logo is one of the most recognized trademarks in the world, we strive to keep a small, local, family atmosphere; focusing on our customers, employees, and our community. At Sierra Steel Harley-Davidson our owners are onsite, and our customers are more than riders, they are family.

      Let’s make some noise for Michael and his purchase of this 2024 CVO Road Glide! 🎉🎉🎉 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

      Let’s make some noise for Michael and his purchase of this 2024 CVO Road Glide! 🎉🎉🎉 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

       Life, liberty and the pursuit of happiness! Come test ride a new Harley-Davidson and get your own limited-edition flag! Only while supplies last so call (530)893-1918 to schedule your test ride or stop in now! #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

      Life, liberty and the pursuit of happiness! Come test ride a new Harley-Davidson and get your own limited-edition flag! Only while supplies last so call (530)893-1918 to schedule your test ride or …

       This bag was turned in to the dealership! We believe it fell off a motorcycle! If it’s yours it’s safe here for you to come pick up!

      This bag was turned in to the dealership! We believe it fell off a motorcycle! If it’s yours it’s safe here for you to come pick up!

       Road Glide Time!!

      Road Glide Time!!

       This Saturday! 🎉🎉 Celebrate 11 years of Sierra Steel Harley-Davidson and our Gold Bar and Shield Award with : Music by @whiskeyriverbandchico Flash tattoos by @neoneagletattoo Special raffle prizes by @downrangechico Ice cream by @shuberts_icecream_candy Parking by @russbrownmotorcycleattorneys Burnout contest by @ridedunlop Mini stunt show by @leebird_stuntz

      This Saturday! 🎉🎉 Celebrate 11 years of Sierra Steel Harley-Davidson and our Gold Bar and Shield Award with : Music by @whiskeyriverbandchico Flash tattoos by @neoneagletattoo Special raffle …

       Let’s make noise for Heidi and her new bike “Serenity” 🎉 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

      Let’s make noise for Heidi and her new bike “Serenity” 🎉 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

       Let’s make some noise for Joe and his 2026 Road Glide! 🎉🎉🎉 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

      Let’s make some noise for Joe and his 2026 Road Glide! 🎉🎉🎉 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

       Call (530)893-1918 to sign up now! Let’s burn some rubber! 🛞💨 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

      Call (530)893-1918 to sign up now! Let’s burn some rubber! 🛞💨 #SierraSteelHarleyDavidson #SierraSteelHD #SierraSteel #ChicoCA #HarleyDavidson

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